JOE GUERRA (’96), Dallas. He co-owned and was vice president of Rudy’s Tortillas and Food Products, his family’s business — which he ran while attending UNT. While here, he co-founded the fraternity Sigma Lambda Beta, now Lambda Theta Phi, for Latinos. Joe and his wife, Pauline (’05), also were members of the UNT Alumni Association and President’s Council, and contributed to the Guerra Family Endowment in the College of Merchandising, Hospitality and Tourism. He served on the UNT Board of Governors and volunteered with CMHT’s Hospitality Board and Campaign Action Team. Because of his family’s UNT legacy that lasted three generations, his family was given the Generations of Excellence Award in 2014. His family includes sisters Kathy Guerra Purser (’81) and Linda Guerra Dyer (’90), aunt Esperanza Espinosa (’75) and niece Rachel (’09).
JOE GUERRA (’96), Dallas. He co-owned and was vice president of Rudy’s Tortillas and Food Products, his family’s business — which he ran while attending UNT. While here, he co-founded the fraternity Sigma Lambda Beta, now Lambda Theta Phi, for Latinos. Joe and his wife, Pauline (’05), also were members of the UNT Alumni Association and President’s Council, and contributed to the Guerra Family Endowment in the College of Merchandising, Hospitality and Tourism. He served on the UNT Board of Governors and volunteered with CMHT’s Hospitality Board and Campaign Action Team. Because of his family’s UNT legacy that lasted three generations, his family was given the Generations of Excellence Award in 2014. His family includes sisters Kathy Guerra Purser (’81) and Linda Guerra Dyer (’90), aunt Esperanza Espinosa (’75) and niece Rachel (’09).
