11/22/2010 11:37:00 AMQuestions and answers from alum Bill Lively storyBill Lively (’70 M.M.Ed.)Dallas More aboutBill Lively Read how Bill Lively is changing North Texas region's cultural landscapeWatch a Conversation with Bill Lively NFL experience:For 23 years, my avocation was the Dallas Cowboys and the National Football League. For 14 years, I worked with Tom Landry and Tex Schramm as the founding director of the Dallas Cowboys Band. For nine years, I worked with Jerry Jones as executive entertainment producer for Cowboys game day entertainment. Music I’m listening to: Aaron Copland’s Lincoln Portrait and Beethoven’s Seventh Symphony What people would be surprised to know about me:For more than 50 years, I have been an avid mountain climber, climbing mountains ranging from Africa’s Kilimanjaro to Wyoming’s Grand Teton. Advice I’d give a new student:Invest your time wisely at UNT. What I look forward to most about the Super Bowl:Experiencing its legacy, which I believe will be a unified region that understands the power of cooperation and collaboration. What I look forward to most when the Super Bowl is over: Embracing my next assignment and climbing more mountains.